From observation to intervention
Three stages: see where you stand, see why, and see where to intervene in the AI supply chain.
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Step 1 — See how AIs talk about you
ObservationWe run your category queries across ChatGPT, Gemini, Claude, Grok, and Perplexity, covering real buyer intents from ‘what are my options?’ to ‘which one should I buy?’ Then we collapse noisy, non‑deterministic answers into clear states — absent, mentioned, recommended, or endorsed — so you can track movement without pretending the data is exact.
Step 2 — See where you’re winning or losing
Benchmarking & gapsWe map 15–20 brands in your niche into Leaders, Challengers, and Niche specialists, then measure your AI Share of Voice, Share of Synthesis, and Answer Placement Score. Each audit surfaces the buying criteria AIs actually use and 5 concrete information gaps, giving you a prioritized backlog instead of another vanity dashboard.
Step 3 — See where to intervene upstream
Information supply chainWe trace which domains AIs rely on in your category — government, media, reviews, directories, marketplaces, communities like Reddit, and company sites. You get a clear upstream playbook: which sites to win as citations, which communities to seed, and which proof assets to ship first so future answers move in your favor.